PM Modi urges public to support the nutrition campaign “Poshan Abhiyan”


Prime Minister Narendra Modi has urged people to support the holistic nutrition campaign “POSHAN Abhiyan” (National Nutrition Mission) that began on 1st September. PM described the ‘poshan maah’ (nutrition month) as a great drive that promises a better and a healthier life for people; women and children in particular. The entire month of September will be celebrated as the ‘Rashtriya Poshan Maah’, based on the theme of ‘Complementary Feeding’.  All the states and Union territories will conduct various activities to increase awareness about nutrition essentials in this month.

Last month, PM, while addressing audience on a radio programme said that families across the nation suffer from malnutrition due to lack of awareness. The campaign has issued some guidelines for pregnant women, lactating women, adolescent girls, children, family members (husbands, father, and mothers-in-law) and community members for achieving optimal nutrition goals. The guidelines are –

  • Eat balanced diet (containing variety of foods) rich in iron and vitamins
  • Intake of milk, milk products and Iodised salt
  • Drinking safe and clean water
  • Cultivating vegetables in the community for local use
  • Providing complementary foods to every infant on completing 6 months with breastfeeding continuing till 2 years and beyond

Women and Child Development Department through anganwari workers; Health and Family Welfare Department through ASHA, ANM, primary health centres and community health centres; school education and literary department through schools; Panchayati Raj department through panchayat; and rural development through self-help groups , will carry out the activities and spread the awareness during the month of “Poshan Maah”.



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